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September 26, 2016
Curriculum
Getting to the Core of UVP

You know what makes Levain Bakery so special? Its cookies. There are only four kinds. And each is six magical ounces of goodness. Levain’s unique value proposition, for me anyway, is an obscenely large indulgence of chocolate chips and walnuts.  […]

September 19, 2016
Curriculum
SWOT Analysis – What It Is & Why It Works

Sometimes knowing what you don’t do is even more important than knowing what you do. Articulating what we don’t do can save endless hours of metaphorical torture. Engaging in a bit of reflective SWOT analysis can help a creative individual […]

September 12, 2016
Curriculum
The Lazy Way of Setting Goals

Goal Setting is always one of the first activities I introduce, whether I’m working with undergraduate students or seasoned creative professionals. Rarely do those I work with think about goals for the first time with me. We’re taught to think […]

September 5, 2016
Curriculum
Portfolio Careers in Action

In honor of Labor Day, we wanted to spend some time thinking about all the work creative individuals do to make a creative career successful. This is not the glamorous stuff. This is everything else. And of course, all month […]

September 1, 2016
Newsletter
September 2016 Tasks

  Is “summer hibernation” a thing? Where people stay inside because it is too unpleasantly hot and humid to be outside? If it is, I’m declaring it officially over for 2016. There is a lovely, crisp chill in the air […]

September 1, 2016
Curriculum
Top Ten Reasons to Learn – Portfolio Career Edition

  Top 10 reasons to take Goal Setting for Portfolio Careers from Minerva Financial Arts, part of the Starting SMART online learning series. Because no one taught you how to build a creative career. Because writing “SMART” goals makes you feel […]

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Arts & Numbers

You don’t have to do this alone. Arts & Numbers is a comprehensive financial guide for creative individuals… and anyone else with a passion for something other than accounting and finance. This book aims to provide basic information on finance and financial matters for creative entrepreneurs to take ownership of their financial situations, thus ensuring their long-term success, creative and otherwise.

Written in short story form with fictional anecdotes supporting the financial advice, Arts & Numbers promises to be an easy and useful read for creative entrepreneurs at any stage.

Check it Out