Welcome to the Vision & Venture Series! This is where you’ll find everything you need for this program. We’re so glad you are part of it.
About Vision & Venture
The Vision & Venture Series is a six-week virtual series that helps an artist form a creative business in Indiana. At the end of the series, participants will have a draft business plan, relevant business registrations in Indiana, appropriate business licenses for their creative practices, and tools for income and expense tracking.
Weekly Meet-Ups
We’ll meet weekly via Zoom using the same meeting link. (And hopefully you received a calendar invite as well.)
Meeting ID: 850 7674 2183
Passcode: 548708
You’ll also get weekly reminders via email (just in case).
Program Schedule
The program runs from February 23 through March 30 of 2026 with six workshops, held virtually. Plan to attend each workshop (2 hours each) and spend time completing homework activities (1-3 hours per workshop). The homework will be linked in the table below (and on this Google Sheet), and after each workshop, we’ll add a link to the recording in case you’d like to re-watch anything.
|
Title |
Date/Time |
Homework |
| Before We Start |
February 16, 2026 |
Complete the Pre-Survey (estimated time: 10 minutes) |
|
Workshop #1 Vision Sharing |
February 23, 2026 4:00-6:00 ET |
Complete the Landscape Analysis for your idea (estimated time: 1-2 hours) |
|
Workshop #2 Finding Customers |
March 2, 2026 4:00-6:00 ET |
Complete a Marketing Plan for the next six months (estimated time: 2-4 hours) |
|
Workshop #3 Get It Going |
March 9, 2026 4:00-6:00 ET |
Complete the Get It Going Checklist to identify legal and registration needs (estimated time: 1-2 hours) |
|
Workshop #4 Planning Costs |
March 16, 2026 4:00-6:00 ET |
Prepare a Start-Up Budget and a Six-Month Forecast capturing costs and sales projections for your first year (estimated time: 2-3 hours) |
|
Workshop #5 Tracking Actuals |
March 23, 2025 4:00-6:00 ET |
Complete the System Worksheet to capture actual results (estimated time: 2-3 hours) |
|
Workshop #6 Keep It Going |
March 30, 2026 4:00-6:00 ET |
Keep Going Complete the Post-Survey to share program feedback (estimated time: 10 minutes) |
About the Team
Elaine Grogan Luttrull ([email protected]) is the Founder of Minerva Financial Arts, a company devoted to building financial knowledge and empowerment in creative individuals. She is based in Dublin, Ohio, and she’ll be leading sessions in Weeks 1, 4, 5, and 6 of the program.
Hannah Ollen ([email protected]) is the Entrepreneurial Ecosystem Navigator for the Indiana Small Business Development Center. She’s also an artist in her own right and a tremendous advocate for artists and the arts in Indiana. She’ll be leading sessions in Weeks 2 and 3 of the program.
Jordan Adams ([email protected]) is the Artist Services Program Manager for the Indiana Arts Commission (and the reason why this program exists). She is a tireless advocate for artists in Indiana and an invaluable supporter to have in your corner.
